AI Visibility School · GEO / AI-search optimization school for marketers
↳ school · ai visibility · est. 2026

A new specialization that's only just taking shape — AI Visibility.

We teach how to make ChatGPT, Perplexity, Gemini and Google AI Overviews recommend brands — and how to sell this service to clients or become a specialist inside a team. Not SEO, not «AI in marketing» — a separate specialization with its own methodology.

51%
of B2B buyers start research from an AI chatMcKinsey · 2026
EU
freelance & remote demand for the niche is growingAI Visibility School
5
ICP tracks, from beginner to marketing teamsAI Visibility School
soon
mini-course — entry-level test-drivein production
/ ВЕБІНАР ЗАПИС · ДИВИСЬ БУДЬ-КОЛИ

Хто та як платить
за AI Visibility?

Розбираємо економіку ніші: хто замовляє AI Visibility, звідки бюджети і яка роль спеціаліста в цьому ланцюжку. Розбір + Q&A. Реєстрація через email — лінк на запис отримуєш одразу.

ЗАПИС ВЕБІНАРУ · ДИВИСЬ БУДЬ-КОЛИ · ОНЛАЙН · БЕЗКОШТОВНО

Telegram-група вебінару — одразу на сабмiт. Лінк на email також прийде дублем.

/ 01why this matters

What exactly you will learn to do.

Not theory about «AI is changing search», but concrete actions people pay for. Each skill is a separate deliverable you can show a client, a manager, or in a portfolio.

/ 01 · audit

Check whether ChatGPT mentions your brand

Build a query set of 15–25 questions, run it across 3 LLMs (ChatGPT, Perplexity, Gemini) and document where the brand is mentioned inaccurately or worse than a competitor. That's a ready audit case worth €200–800.

/ 02 · ga4

Measure AI traffic in GA4

Configure an ai-assistant channel in GA4 and show your boss the real number — why CTR drops multiple times (from 4.5% to 1.5% in some niches) and where the «vanished» informational traffic goes.

/ 03 · content

Repackage content for LLMs

Rewrite pages so LLMs cite them in answers — structure, source citations, and a format that's easy to «extract» into a short AI answer. Before/after citation-test results — in your portfolio.

/ 04 · positioning

Build a 60-day roadmap

Produce a capstone document: 3 main findings + priority gaps + tactical plan for getting a brand into AI Overviews. A showcase-ready artifact for a first client or CMO.

/ 05 · competitor

Understand why AI recommends a competitor

Decode the trust signals, citation footprint, and positioning LLMs use for ranking — and what to do about it so AI starts recommending you.

/ 06 · monetize

Sell it as a retainer service

Two strategies for the discovery call, ready sales scripts, structure for a €500–2,000/month retainer or €200–800 audit-as-discovery as a light entry for new clients. EU/US clients pay in €.

/ 025 tracks · pick yours

Which track is yours?

Each track is a separate program with cases for your profile and a recommended plan. If you're not sure — take the 5-min diagnostic.

/ 034 depth levels

One product. Four levels.

Pick your depth of immersion. Between levels you don't need to add anything: buying Professional → you get everything from the previous tiers.

Next Professional cohort — starts 24 червня
tier 00 · entry
Mini-course
Test-drive the learning and the niche before buying a tier.
€19
In recording
  • 2 starter lessons
  • Audit tool demo
  • ~2 hours to explore
View mini-course →
tier 01 · self-study
Starter Premium
If you're ready to learn on your own.
€224
recording
  • Full 8-module video course
  • Working templates and checklists
  • AI Visibility audit structure
  • Portfolio mini-project
tier 03 · 1-on-1
Expert Track
If you already have a real client.
€799
Professional + weekly 1-on-1
  • Everything in Professional
  • Weekly 1-on-1 with an expert
  • Work on a real client project
  • Full audit + 60-day roadmap
  • Recruitment channel at CitedLift
/ for business

You're a business, not a student? If you need the result, not the skill — turnkey AI Visibility is what our sister agency CitedLift does. It's a different service for a different task, not a «cheaper» version of the school.

Go to CitedLift →
/ 04who runs it

Who runs it.

I work with B2B and eCommerce companies, helping them build client-acquisition systems through SEO, PPC, and content. Fully remote since 2020 — with teams and clients across EU, US, and UK. Today I run my own agency in the Netherlands and focus on AI Visibility — the new search layer that's changing how clients find companies. At the school I teach from real projects and client cases — no theoretical abstractions, no promises.

SEO · PPC · B2B · SaaS · eCommerce · Content · Positioning · GEO · LMO

/ 05frequent questions

Frequent questions.

What is AI Visibility and how is it different from SEO? +

AI Visibility is the methodology for making ChatGPT, Perplexity, Gemini, and Google AI Overviews recommend your brand in answers. SEO optimizes for 10 blue links on Google; AI Visibility optimizes for the citation slot inside an AI answer. Different surfaces, different signals — both need to be built.

How much does it cost and how do I choose my level? +

Mini-course (€19) — entry-level niche test-drive. Starter Premium (€224) — self-study video course. Professional (€399) — with a mentor, assignments, capstone, certificate. Expert Track (€799) — 1-on-1 with the founder on a real client. The school sells the skill to the individual — if you need a business result turnkey, see our sister agency CitedLift.

Who is this school for? +

5 ICP tracks: 1) beginners from zero, 2) marketers with 1–7 years experience, 3) freelancers, 4) content creators, 5) experts building a personal brand. The school sells only the skill to the individual — for turnkey business outcomes there's sister agency CitedLift.

How to get the mini-course? +

€19 one-off via Stripe — instant access after payment: SendPulse cabinet link in your email within a minute.

Do you give a certificate? +

Yes — in Professional (€399) and above, after a successful capstone. Not a state document, but in freelance and agency contexts it works as proof-of-completion. Distinction level additionally receives a personalized LinkedIn recommendation from the founder.

Can I get a refund? +

Per EU Consumer Rights Directive (2011/83/EU), when purchasing a digital product the buyer agrees to lose the right to a 14-day return from the moment of access to the materials. This is standard practice for EU digital courses.

AI Visibility content —
weekly on Telegram.

Once a week — a short case breakdown, a new prompt, or an AI-algorithm change you need to know. No spam, no «buy the course».

↳ start from wherever fits

A new specialization AI Visibility — and the school that teaches it.

No hype, no guaranteed-income promises. Honest work on a real project, assignment reviews, and a capstone you can show to a first client or CMO. Start — mini-course for €19.

Find your track →
"Be the brand a brand becomes
[ inside the brackets ]."
disclaimer · mandatory block

The school's materials are strictly educational and informational. We do not guarantee: employment, income level, number of clients, specific positions in AI system answers. The result depends on prior experience, engagement, current market state, competition, and third-party platform policies. Per EU Consumer Rights Directive (2011/83/EU), when purchasing a digital product the buyer agrees to lose the right to a 14-day return from the moment of access.